On his blog, Stuart will share his thoughts and the perspectives of University colleagues and partners on key issues at Warwick and in the Higher Education sector. He is keen to hear your comments on these topics too.
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Although we’re just finishing welcoming new students, and welcoming back our existing ones, the recruitment cycle for next year is already in progress. I’m looking forward to the forthcoming open day, although my role there is a small one – I give part of the welcome address to prospective students and their parents. These are important events; the numbers attending open days are going up, and we know that the open day experience makes a real difference to student choices.
Although students (and their families) are concerned about the outcomes of university education (and there are lots of ways in which we can measure these), they also know that the experience matters and indeed the quality of the experience will make a difference to the quality of the outcomes. And because experience matters, open days matter because they give insight into what it’s like to be a student at Warwick.
Of course, if we want to demonstrate the Warwick experience to prospective students, we have first, to persuade them to come to our open days. And that’s where marketing and recruitment activities come in. For this current recruitment round there has been a major redevelopment of our prospectus and other associated marketing materials with a focus on how best to talk about both student experiences and outcomes. We know that some of the hard metrics such as league tables, and graduate salaries will be part of student decision making and this information is widely available. So in our communications, we’ve focused much more on the experience side, using a story-telling approach.
Given that my own academic background is in marketing, I’m always interested to see how our marketing and communications activity develops. And for some time in marketing (particularly in the service sector) the focus of marketing has shifted from promoting the attributes of a product or service to concentrating instead on experiences. So it makes perfect sense that we should be working in a similar way.
If you look at the prospectus or at the website, you’ll see marketing communications that tell stories – stories about what it’s like to be a student and what our students will take away from their Warwick experience. These stories may be partly founded on our reputation, but they’re also about our people, our thinking and the place in which we’re based. We try to emphasise the positive outcomes that students are looking for - that their study at Warwick will enhance their wellbeing and their future, that it will offer better career opportunities, and that it will open up a wealth of possibilities.
It is an approach that looks to be making a difference; we’ve seen record attendances at our most recent open days, and despite the declining number of 18 year-olds, our UG applications have remained strong. Of course, this encouraging picture is the result of a number of factors. For example, the Student Recruitment, Outreach and Admissions Service (SROAS) has been hugely effective in advancing its student recruitment approach and in managing the open day experience.
Also notable is the increased collaboration between SROAS and our marketing teams. This has meant promotional materials used by our recruitment leads are both practical and persuasive…and storytelling is vital to making our marketing collateral compelling.
No one can know, in advance, what their experience will be like. But the combination of storytelling and open day activities gives prospective students a real insight in to what their University experience at Warwick might mean. That’s why open days are so important and that’s why we’re grateful to everyone who has helped to make them such a success.
Christine Ennew, Provost
Earlier this year, Warwick signed up to be a member of the Business Disability Forum (BDF). BDF provides members with practical support by sharing expertise and providing training and networking opportunities which help our work with disabled staff, students and visitors. We’ve also established a Disability Standards Steering Group (which I chair) and this brings together key stakeholders from across campus to determine how we might best work towards meeting BDF’s Disability Standards.
One challenge that we face is that it is often difficult for someone who is not disabled to understand how what we see as commonplace can create challenges for others. So, earlier this year one of our Steering Group members, Jenny Wheeler, worked with the Equality, Diversity and Inclusion team to run the ‘Wheelchair Challenge’, which required participants to navigate around campus in a wheelchair (and then feed back on their experience). I couldn’t participate at the time so Jenny agreed to run the challenge again in August for myself and Jane Openshaw from Estates, to help us to understand what it’s like to be a wheelchair user on campus.
We started off with one electric scooter and one manual wheelchair, with Jenny as our trusty guide and supervisor.
Our friendly trainee guide dog comes to see us off on the challenge.
It will probably sound clichéd, but this was a real eye-opener for me. I was lucky and started the challenge with the electric scooter, leaving Jane to get herself up the slope from Rootes in the manual wheelchair. I then transferred to the manual chair for a brief comfort break at the Oculus before heading to the Sports Centre, from where we tried to find our way into the Chemistry Building. Then it was back to the library before negotiating our way back to Rootes.
Hmm – going to the loo isn’t going to be as easy as I thought.
Getting into a disabled toilet is far more difficult than it looks and the camber on pathways can make steering and controlling a wheelchair an interesting experience. And even the slightest lip on a drop kerb can make a manual wheelchair user feel quite vulnerable. The biggest positives for me were people who were sensitive to the need to give you space and who were willing to offer a helping hand. The contractors working in campus at the time were great with regular offers of a helping hand (although Jenny did enjoy telling them that we had to do it ourselves!).
Not sure I’m actually going to make it through here.
The routes between buildings weren’t always obvious to a novice, but mostly we managed to work it out (although it often required quite a bit of creative problem solving on our part). Having said that, I’m not sure I actually managed to work out how to deal with my own need for a regular coffee fix. A steaming hot Americano and a manual wheelchair are not a good combination and Jenny’s top tip – never, ever try to hold your coffee cup between your thighs – was probably one of the best bits of advice of the day!
So this is how you get into Chemistry!
As I walked back to University House, I had time to reflect on the impact of both the physical environment and human behaviour on the ability of many disabled people to navigate campus. My immediate learning points related to the challenges associated with some design features in the physical environment and how other campus users might help (or not) someone with mobility issues. The experiences and challenges for those who may, for example, be blind or deaf will be very different but also probably not well understood by many of us. We still have much to learn about how we can improve the campus experience for all our disabled staff, students and visitors.
This month, Warwick’s new strategy was launched with its vision that “By 2030, Warwick will be one of the world's exceptional universities, helping to transform our region, country and world for the collective good.” However, every single day since we published those words I keep seeing Warwick staff and students already doing exceptional things that we should celebrate and acknowledge now rather than waiting until 2030.
Europe – Our politicians of every ideological colour seem locked in endless acrimony over our future relationship with the rest of Europe. Warwick’s staff and students have simply ignored the political wrangles and made renewed commitments to work across Europe in our research and teaching. We have formed an exceptional new partnership with colleagues in Paris and Brussels, and this summer we saw a huge increase (14%) in applications from non UK EU students.
Global student community – This week Warwick students will be not just participating in but will also be central to the organisation of this year’s International Conference of Undergraduate Research (ICUR) 2018. This is an exceptional event, not just because of the quality of the undergraduate research it showcases, but even more because it is a conference that never sleeps. For two full days Warwick students will use video-linked sessions in partnership with students across eight countries and 5 continents to produce a continuous two day conference that never stops.
Admissions – The increase in demand for places at Warwick this year was not just confined to non UK EU students. For years we have been told that 2018 would see a demographic dip with fewer UK 18 year olds than previous years which would make university recruitment challenging for the whole sector. In fact, even more undergraduate students have chosen to come to Warwick and our applications have actually increased by 5% this year. That exceptional cohort of new students was supported by an exceptional response from Warwick’s accommodation team who have worked long hours and used every resource to ensure that each and every one of those undergraduate students will be accommodated on our campus as we promised.
A week to celebrate - This is a week to celebrate, not because once again the Times and Sunday Times has just ranked Warwick as one of the UK’s top 10 universities, and eighth for the quality of the research. I am celebrating the start of a new academic year as our campus comes even more alive with a vast array of students and staff. It is that vibrant community rather than any particular league table success that attracts even more students to study here, and even more international partners to work with us. Warwick is an exceptional university because of its exceptional staff and students, a fact which gives me confidence that this is just the start of a year of great achievements and success for our University.
The following is a joint blog written by Stuart Croft and Larissa Kennedy, SU Education Officer
In the work on Warwick’s new strategy, we have committed ourselves to being an exceptional university. Of course, that means exceptional in our research and in our education, as that is the core of any Higher Education institution. But that alone is not enough. We must be exceptional in a number of areas - and one of the most important has to be how we work and live together.
Over the past few years, universities in the United Kingdom have seen a number of racist incidents. Unfortunately, Warwick has not been an exception. However, while we must show zero tolerance to racism, we must also understand more subtle measures of exclusion - often unconscious in nature - and talk openly about how to address them so that we become an institution where intercultural experiences are discussed, talked about, shared, and celebrated.
The starting point though, has to be confronting racism. We initially addressed this in the light of a very distressing incident a while back, and now want to share our work in this area so far.
We have begun a debate at Warwick to try to understand much, much more about the barriers that prevent inclusivity, and what steps each and every one of us can take to address these. Last year, we brought together a group of staff and students to explore what instances of racism BAME members of our community were experiencing. This exploration shows us that it is not solely overt racist slurs that are the issue – though, clearly, such comments must be called out and dealt with effectively.
However, we also see systemic, institutionalised and covert issues – from an example of the study options open to students (which can often be based on a historic, white narrative) and the challenges some staff and students face in challenging the established curriculum, to basic manners of learning individuals’ names and preferred forms of address. The effect can be to leave individuals feeling isolated, not supported, disillusioned and without a clear pathway to get a resolution. To compound this, we have staff who do not feel confident in identifying where colleagues and students need help, as well as individuals feeling worn down by a pattern of actions, comments and language that are invisible to others.
We are now seeing excellent examples of positive initiatives across the University – for example, intercultural training for students developed by the Centre for Applied Linguistics (CAL) and International Student Office is now being rolled out to train staff, while the ‘Colonial hangover’ widening participation programme run through the department of Politics and International Studies (PAIS) is working with a number of schools to decolonise the curricula. These initiatives should be celebrated and embraced for their thoughtfulness and empathy.
We proactively support student communities in getting their voice heard on such matters. The recent Warwick Speak Out campaign - a joint venture between the SU and Warwick Anti-Racism Society - created an online reporting tool for racist incidents, so that we now have a better understanding of the issues facing our students. The Hidden Histories Alternative Lecture Series also gives a platform to academic narratives and discourses which are often neglected or even deliberately erased from mainstream curricula. For those interested in being involved with this type of work, elections for the SU’s Liberation & Diversity Exec are coming up in October.
Though there is still much to be done, these examples show the value of the debate: using open and honest dialogue across the University to share experiences, discuss issues and find better ways of engaging with each other – all the while providing the world-class educational experience we aspire to. To that end, we want to share with you a poem from Faith Denya, a student involved in the Colonial Hangover project:
Teach me your heroes
Your heroes, that ordered the enslavement of my heroes,
Your heroes that massacred the mothers and fathers of my heroes,
Your heroes that fought and tortured and created a system to dehumanize, ostracize and spread lies.
You want to teach me your history?
The one that wiped out my history? Brainwashed and made me forget my ancestry - all in the name of colony.
The history that asks no questions and never mentions the pain, blood and tears of those you captured to create your history.
Instead of slaves in chains, we became slaves to ignorance and I refuse to let that be my history.
Stuart and Larissa Kennedy
The full report on gender pay gap at Warwick can be read here.
The first blog that I wrote on joining Warwick was about the gender pay gap and as we prepare to make our first statutory gender pay report as required under the provision of the 2010 Equality Act, it seemed a good time to return to this issue. And of course, having been here for 18 months, I’ve now got a much clearer idea of how our processes work and what’s being done to address this and other related issues.
The new reporting requirements on gender pay mean that we provide high level information on pay levels and distribution for female and male staff – and across the UK, employers have started providing this information with the deadline for submission towards the end of March. And of course the broader issue of gender pay differentials has attracted considerable interest in recent months. We’re probably all familiar with the furore over gender inequalities in pay at the BBC while data from other companies has highlighted some equally dramatic differences in pay between men and women. Organisations as diverse as the Bank of England, Shell, Ladbrokes Coral and the Department of Health are reporting differences in average hourly pay that are comfortably into double digits while some airlines have reported one of the differentials as high as over 50% largely because of the relatively high salaries earned by pilots who are dominantly male.
The airlines example highlights one of the challenges associated with a reliance on headline figures across the workforce. The factors behind gender pay gaps are hugely complex which makes it hard to look at this issue from a generalist perspective. The University’s own figures point to a significant gap in average hourly pay between men and women overall.
In trying to understand the source of differentials, a quick look at pay differences by grade shows that at levels 1 to 8, there is virtually no difference. As can be seen below, only at level 9 is there evidence that men are paid significantly more than women.
Grade 9 covers Professors and very senior professional staff. The differential here is marked but has fallen in recent years, in part because of a rigorous programme of equality adjustment each year as part of the review of senior salaries.
The problem that faces the University of Warwick – and indeed many other organisations – is not so much a failure to pay equally to staff at the same level, but rather a skew in the gender distribution across levels, with more women in lower paid occupations and more men in higher paid occupations. And until this changes, we can continue to pay equally for staff at the same level, but a gender pay gap will persist.
So, for us and for many other organisations, the imperative has to be around raising aspirations and creating opportunities for women to advance their careers. But there are few quick fixes. Some organisations outsource many of the activities that are dominantly female and lower paid. Their figures may look better but it doesn’t solve the problem. At Warwick, we prefer not to outsource. Some advocate quotas and positive discrimination – a more controversial approach and one that most organisations in the UK have steered clear of. Instead, our focus of attention continues to be on training and development, on the identification of structural barriers to progression and on tackling the widespread, implicit biases that inhibit the career development of women across all grades. It won’t produce quick change, but it will produce sustained change.
Christine Ennew, Provost
The full report on gender pay gap at Warwick can be read here.